Jony Ive's advice for new designers.

Misinformation. Disinformation. Malinformation.

The manipulation of Joy.

Attention is not all you need.

Advertising, Marketing, Design is a craft. Master it.

14 Anti-Laws Of Advertising

Mark Fenske Doesn't Live Here Anymore

Diversion, Exclusion & Influence

The anti White agenda in advertising and corporate America.

Team empowerment.
Empowerteam.

Ten key steps to empower e̶m̶p̶l̶o̶y̶e̶e̶s̶ team members.

Sustainable marketing.
Save time, money and the Earth!

Sustainable advertising is anything but sustainable.

Influencers,
the new propagandists.

The destruction of Influencer marketing.

Storytelling
Has become Story Yelling?

Storytelling is not marketing or advertising.

Leveling
By creative title.

How to level (price) creatives according to title.

Woke
Is not a marketing strategy.

Woke is a political agenda, not a marketing strategy for brands and products.

AI Ads.
The Robots Are Coming!

AI has been introduced by Google to write Ads, yet spell check was created in 1961 by Les Earnest and it still stinks.

Process. Process. Process.
Building An In-house Agency.

Process and workflows. The last thing creatives want to spend time on is time management.

Public Relations. Crisis Management.
The Dark Arts.

The worst thing about PR is that they lie. The best thing about PR is that they lie.

The Lazy Marketers of Today.

Bud Light's "365 Days of Womanhood" cost the company $9 Billion in less than a month and it insulted actual women.

Big Pharma Will Be Known As
The Cigarrette Advertising Of Tomorrow.

Big pharma and their shockingly immoral push to vaccinate all living creatures for the sake of profit, puts the oath 'Do No Harm' in harmsway.

Graphic Design Fundamentals Are Lost
On Digital Designers.

Digtial designers, specifically Ui / Ux, tend to have never completed a four year Fine Art core program or technical trade school resulting in a lack of design fundamentals training.

Paid. Owned. Earned. Still has to be a campaign.

Many in-house marketing departments cannot distinguish between content, Paid Media and a campaign.

Film Over Digital Photography.

Graflex was an American camera manufacturer based in Rochester known for its press cameras, and large format SLRs.

The History of Branding.

Branding has an ancient history that dates back to Mesopotamia in Mesopotamia around 7000 BCE.

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